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dvmierlo's avatar
dvmierlo
Occasional Contributor
2 months ago

What justifies the huge subscription price increase?

Today I received an email from 1Password with the message of a price increase. Current price: €31.80 EUR / year New price: €43.80 EUR / year This is an enormous price. Can someone from 1Password...
1password.com
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Tokyokiller's avatar
Tokyokiller
New Contributor
2 months ago

Hello there,

So I've been a 1Password customer for about 2 years now on an Individual plan and decided to upgrade to the Families package to invite my partner to use 1Password as well, to my shock the price was quite a bit higher than I expected at $71.88. This was on January 14th, 2026, prior to any emails or notices about a price increase.

I sent an email back then about what I thought was a crazy price for a subscription to a password manager and I got a stupid template response and that was it.

Then yesterday, we all got that price increase email and to my shock the price I paid in January is not the price that I should have paid when the price increase is not taking effect until March 26, 2026.

I've responded to the email as they suggested and I've received 3 automated template responses.

It's absolutely abhorrent and ridiculous that you are asking us to pay you more yet I cannot even get any tangible human support or help.

I'll probably be considering requesting a refund or doing a charge back via my credit card if I don't get a reply for a refund after all this.

For a Canadian, Toronto based company I am absolutely embarrassed at how this company is treating its customers.

  • 1P_Blake's avatar
    1P_Blake
    Icon for Community Manager rankCommunity Manager
    2 months ago

    Hey Tokyokiller​! When we send large email updates, we get a flood of replies, including out-of-office auto-responses. The first automated message just confirms we received yours and helps us manage that spike. It’s not meant to be the final answer.

    If you've already replied once to the initial auto-response, you're in the queue for our team to respond to you. Continuing to send additional follow-up replies will push you further back in queue, so try to refrain from doing that.

    With the current volume, replies are taking a bit longer than usual, but the team is working through everything and will get back to you.

    • Tokyokiller's avatar
      Tokyokiller
      New Contributor
      1 month ago

      Thank you for your reply and education on your ticketing system, you may want to adjust your auto responder to educate customers who are reaching out instead of guessing why there are no responses and receiving a very frustrating auto responder over and over. I say this as a Support Manager for a technology company.

      The response I eventually got was quite disappointing to say the least, and as a former Apple employee and a Canadian I am 100% done supporting AgileBits because of the constant non-consumer friendly decisions the company has taken over the past 5+ years.