1Password asking for permission to sell our data
One of the reasons I have been using 1Password for more than a decade (approaching two!) now is because of trust. For example, on your about page right now you post this message, which I like:
Your private information is yours, and we don't sell it or give it away. Wherever possible, we don't even collect it.
Yay. That's good, right? So why when I visit your website am I asked to give you permission to sell my data, unless I take explicit action to opt out of that?
Hey jorhett — I really appreciate you raising this, and I totally get why it caught your eye. Seeing a prompt about “sharing or selling personal information” can feel jarring — especially when trust has been such a big part of why you’ve used 1Password for so long.
Here’s what’s really going on:
The main 1Password.com site is where we share information about our products, and like most marketing websites, it uses third-party tools — like cookies — to help us understand how people are discovering us and what’s helpful on the site. These tools might collect things like a device ID or browser type, but not your name, email address, or anything from your actual 1Password account.
That said, under U.S. privacy laws like the California Consumer Privacy Act (CCPA), even this kind of data — if it’s shared with an advertising or analytics partner — can fall under the legal definition of a “sale” or “sharing” of personal information. That’s why you see an opt-out option. It’s not about selling your data for money, but it is about following the law and giving you control over how that info is used.
When you use 1Password itself — whether through our apps, browser extensions, or my.1password.com — we don’t use third-party cookies at all. That part of the experience is entirely focused on helping you securely access your data, and none of that information is shared for marketing.
If you want to dig deeper, we’ve got more details in our Privacy Notice and Cookie Policy, including how to manage those cookie preferences.