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Forum Discussion
1Password v8 is a Mistake
I've been a supporter and advocate for 1Password for years. I led my team to use it at work in 2016 because I'd been using it and loving it since it was 1Passwd. I happily downloaded 1Password 8 when...
"The point that was trying to make is that we should do better at showing our users why we love the new app and why they will love the new version as well."
See, this is what I mean. Your insistence that users "will love the new version as well" is completely detached from the feedback you are getting. This is not a better app for a lot of users. No number of blog posts and videos are going to fix that. You're going to have to make the app much better for them to love it. Again, this isn't a matter of positioning, this is a matter of quality. You first need to accept that 1Password isn't as good as you believe it is. If you don't respect the feedback, you don't respect your users.
1Password built its loyal fellowship, and presence in the enterprise, from the bottom up. Power users that brought it to work and convinced their companies to invest in it. Now you are trying to build a product channel from the top down. I think if you do that with a bad app, those same users that went to bat for you in the enterprise will now take you down. Good luck with your strategy.
